Sunshine Challenge 2: Rose Quartz

The beautiful pink hue of this gem made me think of the way American society associates pink with girls. Many people like to embrace gender norms through the use of this color, like with gender reveal parties and 'girly' clothes. I read this livescience article about how this trend really took off in the 1980s when mass marketing could convince you that you needed certain products to perpetuate gender norms. This mentalfloss article also posits a few theories related to the trend taking off in the 1980s - technology made it so that parents could find out the sex of their child in advance and buy specific clothing in preparation.

I've gone through various stages of hating the color pink (because of the gender norms associated with it). At the end of the day it's just a color. Femininity doesn't have to be just one homogeneous thing, and it certainly can't be captured just by one color. I'm still not a big pink fan but I don't have to hate it quite so much. I can hate on all of the companies that perpetuate strict gender-norms instead.

And it turns out there's a multifandom vid that exactly captures a feel-good mood around the color pink and celebrates femininity in many forms!

Pynk [Fanvid] (275 words) by Tafadhali
Chapters: 1/1
Fandom: Multi-Fandom
Rating: Teen And Up Audiences
Warnings: Creator Chose Not To Use Archive Warnings
Additional Tags: Teenagers, Coming of Age, Female Friendship, Femininity, Queer Themes, Fanvids, Song: Pynk (Janelle Monaé), Pink (Color), Embedded Video, SO Much Kirsten Dunst, Meta, Sexual Content, Cross-Posted on Tumblr
Series: Part 5 of Multifandom Trope Vids
Summary:

Pink is the truth you can't hide, maybe

A celebration of girlhood, girl friends, and girlfriends.